Business Cards Land

I mentioned Mark Drogin collectible business cards in a recent post and wanted to mention another type of cards I personally enjoy collecting – aptronyms!

According to the dictionary:

aptronym (AP-troh-NIM) noun. A name that is especially suited to the profession of its owner.

In fiction, some of the most famous examples are Mr. Talkative and Mr. Worldly Wiseman in John Bunyan’s The Pilgrim’s Progress.

So for a business card card collector, it’s simply a business card where the person’s name suits the listed profession.

I was at a local Neighborhood Watch Block Party one time.  City police officers often visit such events to get acquainted with the people on their “beat.”  One of the officers had the last name “Justice” – aptly suited for a law officer, right? – and I got her business card for my collection!

There’s a used car dealer in Kansas with the name “Rusty Eck” – would love to get his business card.  It’s a great aptronym, albeit in a negative way!

Other examples of aptronyms might be a neurologist with the last name of “Brain” or “Head”, or a supermodel with the last name “Fox”.  There’s poet William Wordsworth, singer Bill Medley (one half of The Righteous Brothers) … and you could even consider Bernard Madoff an aptronym.  (After all, as an architect of the world’s biggest Ponzo scheme, he “made off” with billions of dollars of investor’s money.)

Start looking at business cards you come across, and you’ll find one of these every once in a while – and save ‘em for me!

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