Business Cards Land

The small size and inexpensive price of business cards make them suitable for all sorts of marketing messages, not just contact information.  If you’d never heard of a “business card”, and had a nice stack of business-card-sized paper in front of you, what type of messages might you jot down on it?  Especially if you’d been trying to come up with some more creative ways to promote your business?

Using a business card as an inexpensive platform for other marketing messages is a great idea, and something few of your competitors are probably doing!

The card to the right is a very clever example – it’s a “Bee Back” card, and it’s given to restaurant patrons to encourage them to come back for another meal.

You don’t need to hire a graphic designer to modify a business card in this way – it’s fairly easy to find an image of a bee, and you can just upload it when you’re using the design tool at OvernightPrints.com.   The rest of the card is pretty simple

If you did print cards like these, you could use them in a variety of ways – you wouldn’t have to hand them out all the time, for example.  Say Monday is a pretty slow day – only hand them out on THAT day, to encourage people to come back.  (You COULD even print the cards to say that they’re only valid on Mondays.)  You could give out two at a time, asking your guest to give one to a friend.  There’s a lot you could do!

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