Business Cards Land

Every so often we find a business card that really impresses us, shakes things up and makes us step back and say, MAN, why didn’t WE think of that.  Today, we just so happened to kick off the week with one that did exactly that, and more.  Basically they took the genius behind scratch-and-win Lotto cards and brought it to their business card and the effects, to be quite honest, are simple and stunning.  I would LOVE to be handing out these cards just as much as I’d love to be receiving them. 

The brilliant scratch-n-reveal cards belong to a graphic designer named Megan Cummins.  It seems that if we were to tally the all-time great business cards we have featured on this blog, graphic designers are most likely in the lead for most creative and most innovative so far.  Nevertheless, on a simple, smaller than average business card, she managed to incorporate the widely known scratch-off material that allows you to answer the question that she really wants to you to know:  “Scratch here for the answer of life. Please note, resulting joy may prove overwhelming.”

A bit of scratching later and the simple “Hi” that starts the business card reveals the true answer to the question:  “Hire Me.”  Genius.  Be honest, if someone that was seeking a job with you handed you that card, wouldn’t you be thinking that when it comes to creativity, they are a step ahead of the game?  In the world of graphic design, that’s exactly what you need to be.

Think about that as you design your business cards…are you showing off the kind of skills you should be to get the jobs you want to get?  Think of your business card as a way to make a great first impression over, and over, and over again.  Don’t let it be a bad one.

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